Karsten Sommer becomes new Managing Director of Shelly DACH GmbH
Shelly DACH GmbH has announced the appointment of Karsten Sommer as its new Managing Director, effective August 19, 2024. With a strong background in consumer electronics, Sommer will lead the company’s operations in the DACH region and support Shelly Group’s continued growth.
Karsten Sommer’s Vision
Previously holding a senior role at MediaMarktSaturn Retail Group, Sommer expressed his enthusiasm: “I am delighted to take on the role of Managing Director of Shelly DACH. I have been following Shelly Group's success story with interest, which makes me even more excited to be a part of the company. Together with our dedicated team, I will work to expand and strengthen our market position and achieve our goals in the DACH region.”
CEO’s Perspective
Wolfgang Kirsch, CEO of Shelly Group, welcomed the appointment: “With his many years of experience in the consumer electronics sector, Karsten is an excellent addition to the Shelly team. He will make a significant contribution to achieving our goals in the DACH region and further expanding our market share. This change also allows me to fully focus on my role as CEO of Shelly Group and drive forward our global objectives.”
Strengthening the DACH Region
This strategic realignment ensures that the Munich-based Shelly team will receive focused leadership while the Group’s headquarters in Sofia continues to steer overall business development. With Sommer’s expertise and Kirsch’s dedicated leadership, Shelly Group is well-positioned to expand its influence and strengthen its position across European markets.
