Product News IFA 2026

Product News IFA 2026

IFA 2026: Shelly presents new smart home and energy solutions for greater flexibility, security and efficiency

 

  • Shelly Camera: smart video monitoring with a focus on data protection

  • Intuitive smart home control at a glance with the Shelly Wall Display X1i 

  • LOQED Pure – secure smart lock for keyless entry  

  • Expansion of the BLU ZB and Gen4 ranges for even greater flexibility 

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At IFA 2026, Shelly is presenting a wide range of new intelligent solutions. The focus is on smart security options, new control and display products, and further devices in the Gen4 and BLU ZB series. This expansion gives users even greater flexibility in choosing their smart home infrastructure while providing powerful solutions for energy efficiency, comfort and building automation.

 

Shelly Camera – intelligent monitoring with a focus on privacy  

With the Shelly Camera, smart video monitoring is being added to the Shelly ecosystem for the first time. The result is even more comprehensive and reliable protection, as well as a solid basis for automations. 

The high-performance camera enables continuous monitoring of selected areas and is ideal for improving security at home. As usual, the device integrates fully into the Shelly ecosystem and can be used purely for observation – of pets, for example – as a baby monitor or as an additional layer of protection for the home. Automations can also be triggered, creating a further layer of security. 

The compact design blends discreetly into any living or working environment while delivering HD video for reliable monitoring. With Wi-Fi and Bluetooth connectivity, setup is complete in just a few minutes. Via the Shelly app, users are notified immediately when motion is detected and receive a preview of the recorded content. Thanks to cloud-based AI-object recognition, the camera also reports exactly what was detected: a person, a vehicle or a pet. This lets users see at a glance whether, for instance, someone enters the garage or a pet has entered a room. 

Individual detection zones can also be defined in order to monitor specific areas. Particular attention has been paid to protecting privacy: with freely definable exclusion zones, a password-protected privacy mode and the choice between local storage on an SD card or the secure, EU-based Shelly Cloud, users retain full control over their data at all times. In Addition, Footage stored in the Shelly Cloud is encrypted at rest, giving users maximum protection. The cloud infrastructure is operated exclusively within the European Union and meets high European data protection standards. Users decide for themselves whether their recordings are stored locally or backed up in the cloud. 

 

More comfort and control with the Shelly Wall Display X1i 

With the new Shelly Wall Display X1i, the further development of its predecessor, Shelly presents a powerful control panel that combines lighting control, heating and cooling regulation, and scene and device control in a single compact touch display. The powerful quad-core processor ensures fast, fluid operation, while the customisable home screen and the integrated proximity and gestor sensors make use intuitive and convenient. Thanks to native Home Assistant integration, users can create their own dashboards via Home Assistant and manage them through the Shelly Wall Display. At the same time, integrated energy monitoring delivers real-time insights into the consumption of connected Shelly PM devices, supporting more efficient energy use. With a replaceable 100–240 V power base, USB-C power supply and integrated relay, the Shelly Wall Display X1i offers versatile applications for living areas, offices and shared spaces where central, flexible and straightforward control is required. 

 

LOQED Pure: smart door security in a minimalist design  

With LOQED Pure, Shelly is expanding its portfolio with a slim premium smart lock that combines maximum convenience with comprehensive security. SKG*** certification stands for strong burglary protection, while fully keyless access via smartphone – through the LOQED and Shelly apps – as well as via the supplied Shelly BLU Button Tough 1 ZB makes everyday life easier. The smart lock impresses with fast response times, opening and closing in just two seconds, particularly quiet operation and high-quality premium materials. Flexible configuration options, compatibility with the LOQED Touch Display and integration into smart home platforms such as Shelly, Google Home, Amazon Alexa and Home Assistant make the lock highly versatile. Administrators can also grant and manage time-controlled remote access, allowing smart access control to be coordinated simply and intuitively. 

 

Shelly BLU TRV: more flexibility thanks to an integrated gateway function and extended connectivity 

The Shelly BLU TRV is also receiving an update. The device has been revised once again through hardware changes – in particular a new motor which enables a silent valve movement and longer battery life (up to 2 years). The main innovation, however, lies in the firmware. An update allows both all new and all already available devices to offer a new gateway function. A separate gateway is no longer required: a compatible Shelly Wi-Fi device (from 2. generation (Plus) onwards) can be used as a gateway. The prerequisite is that the device is integrated into the Shelly Cloud. The Gateway Gen3 can still be used for cloud and local control. This removes the need for an additional, dedicated gateway – a frequently expressed wish among many users. The smart radiator thermostat supports both Bluetooth and Zigbee and enables flexible, precise control of room temperature, helping to reduce heating costs. 

 

The BLU ZB series continues to grow – Bluetooth and Zigbee in one product 

The BLU product line is also being developed consistently. In future, products with combined Bluetooth and Zigbee connectivity will replace the previous Bluetooth-only BLU series. Shelly is thereby responding to the growing demand for Zigbee solutions and giving users the freedom to decide for themselves which wireless protocol they wish to use in their installation. 

The new products include:  

  • BLU Motion ZB – motion sensor with Bluetooth and Zigbee support 
  • BLU Door Window Mini ZB – is designed for narrow frames and tight installation spaces where standard sensors may be too bulky 
  • BLU Door Window Outdoor ZB – a robust, IP55-protected outdoor contact sensor, ideal for monitoring garden gates, sheds, and other outbuildings 


Expansion of the Gen4 family 

The Gen4 series is also gaining numerous additions, broadening the offering for professional installations and demanding smart home projects. Products in the Gen4 family support Wi-Fi, Bluetooth, Zigbee and Matter, enabling particularly easy, cross-manufacturer integration into existing smart home environments. The Shelly 1L Gen4 and Shelly 2L Gen4 enable lighting control without a neutral wire using a 1-channel or 2-channel relay in the fourth generation. Also new is the Shelly i4 Gen4, a four‑input digital controller that triggers automations and controls other Shelly devices. 

With the innovations presented at IFA 2026, Shelly is consistently continuing its focus on open standards, maximum compatibility and flexible smart home solutions. The combination of Bluetooth, Zigbee and Wi-Fi technologies together with the ongoing expansion of the Gen4 platform gives users and installers even more options when planning and implementing modern building automation. At the same time, the new products underline Shelly's commitment to combining powerful smart home technologies with high data protection standards. Thanks to local control and automation options and users' consistent control over their data, data protection remains a central element of the entire ecosystem. 

 

Product overview  

 

Product  

Availability 

Product description  

Shelly Camera 

Available 

Smart Full HD video monitoring camera with Wi-Fi  and Bluetooth, smooth smart home integration plus motion detection and flexible privacy features for reliable security. 

Shelly Wall  Display X1i 

Available 

Powerful control panel with a 4-inch touchscreen,  quad-core processor and versatile device integration. Control of lighting, energy and connected devices thanks to Wi-Fi 6, Bluetooth 5.0, sensors and flexible installation. 

Shelly LOQED  Pure 

Available 

Premium smart lock for secure, keyless access via  smartphone or the Shelly BLU Button Tough 1 ZB,  with SKG*** certification, smart home integration and emergency power option. 

Shelly BLU  TRV 

Coming soon 

New generation of the smart radiator thermostat,  able to operate without a specific gateway. The device also supports both Bluetooth and Zigbee. 

Shelly BLU  Motion ZB 

Available 

Motion sensor with Bluetooth and Zigbee support.

Shelly BLU  Door Window  Mini ZB 

Coming soon 

Its smaller size is designed for narrow frames and  tight installation spaces where standard sensors may  be too bulky.

Shelly BLU  Door Window  Outdoor ZB 

Coming  soon 

Robust outdoor door and window sensor with IP55  protection, ideal for monitoring garden gates, sheds, and other outbuildings. 

Shelly 1L  Gen4 

Coming  soon 

1-channel relay for lighting control without a neutral  wire, with all the features of the fourth generation.

Shelly 2L Gen4  

Coming  soon 

2-channel relay for lighting control without a neutral  wire, with the benefits of the Gen4 platform.

Shelly i4 Gen4 

Coming  soon 

A smart, input‑only controller with four isolated  digital inputs for triggering scenes, webhooks, and  scripts, and for controlling other Shelly devices.  

 

About Shelly 

Shelly is a European technology company headquartered in Bulgaria and one of the fastest-growing providers in the smart home sector. With a clear focus on innovation, the company develops its hardware and firmware entirely in Europe and offers intelligent automation solutions that make both private households and businesses smarter, more energy-efficient and more comfortable. The products stand out for their easy integration, open interfaces and high reliability. With over 30 million devices sold in more than 5.2 million households worldwide, Shelly has established itself as a leading brand on the global market in a short time. A consistently customer-centric approach and a growing ecosystem of compatible solutions have also fostered a strong international community around the brand. More information at https://corporate.shelly.com/

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