Shelly Group achieved an impressive triple win at the SAP Innoweeks 2025 finals, earning recognition in three of five categories - Best Design, Audience Choice, and Grand Prize Winner. The awards celebrate the team’s innovation, collaboration, and focus on practical, high-impact technology.
Collaboration Driving Innovation
The joint team of Shelly Group and SAP Labs tackled a key logistics issue: developing an AI-powered system for intelligent and automated packaging of products with different sizes and weights into optimally sized boxes. The concept improves warehouse efficiency, shortens order processing times, and reduces transportation costs - demonstrating how Shelly integrates advanced AI into real-world operations.
Recognition for Excellence
The teams presented their results during the annual SAP d-com conference in the format of 5-minute pitches in front of over 1,000 viewers. Shelly’s project stood out for its strong technical execution, intuitive design, and measurable business value, earning overwhelming audience support.
A Testament to Leadership
Winning three of SAP Labs’ top awards underscores Shelly Group’s commitment to innovation, efficiency, and meaningful partnerships. The achievement reaffirms the company’s leadership in AI-driven digital transformation and its expanding influence in the logistics and operations sectors.
